I subscribed to this in MY early 20's way back in the magazines infancy. Back when the cover photo's were black and white and most of the cover "models" were female athletes. It's changed since then, catering a little more to the "Cosmo" crowd. Which is fine, just not for me. It just doesn't feel like it applies as much to someone in their thirties married with kids as someone in their twenties who apparently has the money and lack of self-control to spend $90 on a designer t-shirt (really).